Trump Media Expands Bitcoin Holdings to $900 Million While Reporting H1 Unrealized Losses — What to Know About Truth Social Owner's BTC Stash

‘Exciting’ Unlock For Square Sellers

The disclosure appeared in the "Subsequent Events" section of Trump Media’s earnings report.

The company behind Truth Social held 9,477.16 $BTC on its balance sheet as of June 30, valued at $557.094 million—down 33% from the amount reported for the six months ended Dec. 31, 2025.

Overall, the company recorded a loss of $306.69 million on its “digital assets” in the first half of 2026, which also includes a stash of Cronos .

For July, Trump Media reported holding 14,139 $BTC at an aggregate value of $890.52 million. This means it added 4,661.84 $BTC to its reserves last month, worth $333.43 million

At current prices, the 14,139 $BTC stash would be worth more than $904 million.

Trump Maintains Massive Stake in DJT

Notably, Trump Media last month— a Truth Social Bitcoin ETF, a Truth Social Bitcoin & Ethereum ETF, and a Truth Social Crypto Blue Chip ETF. ETF

Trump maintains a 41.5% stake in the company, according to the latest 13D filing, translating to a total of 114,750,000 shares. At Monday’s closing price, this equated to $1.07 billion.

Notably, Trump transferred his entire to a trust controlled by his eldest son, Donald Trump Jr., before his swearing-in.

Trump Media Reports Losses Again

Trump Media reported a net loss of more than $238 million in the second quarter, the “vast bulk” of which it said was due to unrealized losses on its digital assets.

It posted $1.7 million in revenue, up 89% from the $0.9 million in revenue generated in the second quarter of 2025.

Notably, the firm of $405.9 million on $871,200 in revenue.

Price Action: At the time of writing, $BTC was exchanging hands at $63,998.30, down 1.76% over the last 24 hours, according to data from Benzinga Pro.

Trump Media shares fell 0.53% in after-hours trading after closing 8.03% lower at $9.39 during Monday’s regular trading session. Year-to-date, the stock has plunged 29%.

Benzinga’s Edge Stock Rankings indicate that DJT’s price trend is stronger in the short and medium term, though it trails over the long term.

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