Strive (ASST) Stacks Another 382 BTC, Total Treasury Climbs to 15,391 Bitcoin

Strive, Inc. (Nasdaq: ASST) has acquired an additional 382 bitcoin for approximately $30.3 million, paying an average cost of roughly $79,348 per coin, according to an 8-K filing with the U.S. Securities and Exchange Commission.

The purchase, executed between May 13 and May 18, lifts the Dallas-based Bitcoin treasury and asset management firm’s total holdings to 15,391 $BTC — cementing its status as one of the largest public corporate holders of the digital asset.

The latest accumulation adds to a relentless buying streak that has seen Strive grow its treasury by more than 2,200 $BTC since January 2026, when the company held 12,798 $BTC following its acquisition of Semler Scientific.

The pace has accelerated markedly: in late April, Strive purchased 789 $BTC for roughly $61.4 million at an average price of $77,890 per coin, and just weeks later added 444 $BTC for $33.9 million at $76,307 per coin, crossing the 15,000 $BTC threshold for the first time.

Strive’s bitcoin strategy

Alongside the latest purchase, Strive disclosed updated performance figures that underscore its unique approach to capital allocation. The company reported a quarter-to-date $BTC Yield of 6.6% and a year-to-date $BTC Yield of 18.4% — a proprietary metric that measures the percentage growth of Bitcoin exposure per common share over time, rather than simply the appreciation of $BTC’s price.

The firm’s amplification ratio, a measure of how leveraged its Bitcoin exposure is relative to market value of holdings, stands at 44.3%.

That amplification ratio has grown steadily. When Strive held 13,132 $BTC in January, its amplification ratio stood at 37.2%, predominantly driven by preferred equity rather than traditional debt. The expansion to 44.3% reflects continued SATA preferred stock issuances, which the company has used to fund Bitcoin purchases without diluting common shareholders in the conventional sense.

Strive also disclosed approximately $87.3 million in cash and cash equivalents, alongside a $49.8 million position in Strategy Inc.’s Variable Rate Series A Perpetual Stretch Preferred Stock (STRC). The company, led by Chairman and CEO Matt Cole, describes Bitcoin as its “hurdle rate” for all capital deployment decisions — framing every acquisition not merely as a treasury move but as a benchmark for long-term shareholder value.

At current market prices, Strive’s 15,391 $BTC treasury carries a value approaching $1.2 billion, ranking the firm among the top corporate holders of Bitcoin globally.

Earlier this week, Strive Inc. announced that its SATA preferred stock will become the first U.S.-listed security to pay cash dividends every business day starting June 16, with daily compounding lifting its effective yield to about 13.88%.

The firm also reported a $265.9 million Q1 net loss driven largely by Bitcoin valuation declines, while expanding its holdings to 15,009 $BTC and maintaining a debt-free balance sheet, as CEO Matthew Cole positioned the move as a “zero-to-one innovation.”

This post Strive (ASST) Stacks Another 382 $BTC, Total Treasury Climbs to 15,391 Bitcoin first appeared on Bitcoin Magazine and is written by Micah Zimmerman.