coindesk.com
The BNB (BNB) price has risen 2.5% in the past 24 hours, breaking through a key resistance zone to briefly top $748 before consolidating just below $740.
The move came as broader market conditions turned favorable and adoption gained momentum, with cryptocurrency market capitalization topping the $4 trillion mark for the first time.
Behind BNB’s price action lies a combination of technical strength and market fundamentals, according to CoinDesk Research's technical analysis model.
Binance, the crypto exchange that launched BNB, maintained its dominant position in the second quarter, handling over 35% of global trading volume, according to TokenInsight.
The continued use of BNB for trading fee discounts and other exchange functions has helped sustain demand, even as overall spot volume fell.
The token was also bolstered by Windtree Therapeutics, a Nasdaq-listed biotech company based in Pennsylvania, which announced plans to raise as much as $200 million to build a BNB treasury.
The company has already secured a $60 million agreement with blockchain investor Build and Build Corp., with the possibility of $140 million more.
Windtree joins companies including 10X Capital and Nano Labs in investing in the cryptocurrency for their corporate treasuries.
BNB Chain also revealed its 2025–2026 roadmap, which includes scaling gas limits and adding privacy features.
Together with efforts like the Ondo Global Markets Alliance, which aims to bring tokenized securities such as stocks and ETFs to BNB Chain, these developments hint at a growing institutional role for BNB beyond its original exchange use.
The rally also follows a $1 billion burn and coincides with the token's eighth anniversary, reinforcing long-term interest even as volatility persists near the $740 mark.
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